Online
Marketing

Integrated and optimized ... how Online Marketing will boost your business.

Content
& Design

Creating persuasive content to connect with customers is the key to your success.

Search
(SEO & PPC)

Your visibility in the search results should strategically drive website traffic.

Social Media
Optimization

Strengthen the reach and influence of your Social Media presence.

Email Marketing methodology

Our general approach to Email Marketing campaigns on your behalf would include:

  • Content planning, organisation and reviews.
  • Copywriting using the appropriate language and tone and voice for the target audience.
  • Interviewing as required.
  • Image sourcing and formatting.
  • Following house style.
  • Setting and meeting deadlines.
  • Sub-editing and proof reading.
  • Research as required.
  • Innovation regarding content ideas and its presentation.
  • Liaison and communication with nominated staff.

NB: We generally adopt a consultative and collaborative approach to ensure that our extensive customer focused experience enables you to gain maximum benefit from all your email marketing initiatives.

Email Marketing Steps

And our Top 10 fundamental project-specific steps are:

  • Editorial planning (initial and on-going).
  • Collate / write / edit content.
  • Segment material as required.
  • Edit and summarise, adding links as relevant.
  • Provide material for review.
  • Modify as required and populate template/s within email management system.
  • Deploy test emails.
  • Deploy live campaign.
  • Review results (analysis and assumption reports).
  • Repeat the above, as required reflecting the review results and other feedback.

Also see Email Marketing Introduction, Content and Audience Engagement.

Please do Contact Us if you are interested in Email Marketing with MediaCo.

We generally adopt a consultative and collaborative approach to email marketing campaigns to ensure that our extensive customer focused experience enables you to gain maximum benefit.

Website
Health Check

Your website can present a range of barriers which are damaging to Digital Marketing activities including Search Engine Visibility.

Website Audit »

Competitor
Analysis

Discover your true online competitors and how you can gain a clear advantage through analysis of their activity.

Competitor Analysis »

Content and
Links Audit

The Google Panda and Penguin algorithms focus on content and links. Find out if you pass the test or face possible penalties.

Link Audit »

MediaCo Marketing Pte Ltd

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MediaCo Marketing Singapore